Pimp My Ride invites you to become a member of a car customization team in a game based on the MTV television show. You must go against rival gear-heads to win each challenge by producing the best car. Help Xzibit "Pimp" various rides by first selecting and greeting a customer. After the pleasantries, Xzibit brings the car to the shop where the pimping begins. Before any upgrades are added, you must allocate the funds by completing "Hot Stepper," "Ghost Rider," and "Cruise" events found around the city. After you reach your cash goal, you can begin visiting suppliers for the required tricked-out gear. You have the opportunity to improve a car's rims, tires, body, pain, interior, and entertainment system. At the reveal stage, the customer chooses from the two cars created by you and your competition.